Aiming towards developing its product development, enhancing human resource capabilities and making an effective supply chain mechanism, health and wellness startup Poshtick has raised a funding of $450,000 from two Noida-based HNIs, Bhavya Sharma and Amit Nagar.
The startup is building an end to end solution for the people who lead busy lives and don’t have time to work out in the gyms or indulge in physical sports activities to keep themselves fit. Their range of products is a perfect combination between taste and health.
Pranav Sharma, the founder & CEO of Poshtick, said, “Poshtick intends to be a one-stop shop for all ‘Health and Wellness’ needs. Our Aim is to create pocket-friendly healthy snack options and make them assessable and available for the masses . Also, we are giving a lot of emphasis on consumer education and want to create a community of educated consumers.”
Poshtick app is in the development stage, and will be launched early next year. The company is building its online presence and is planning to establish its retail presence in the metro cities like Delhi NCR, Bangalore, Mumbai, Chennai, Hyderabad, and Kolkata.
Bhavya Sharma, angel investor said, “People including myself are now increasingly health conscious, but it’s extremely difficult for them to find healthy mid-meal snacking options. The size for health & wellness industry is 22,500 crores , and when we found Poshtick’s founders making a mark in this industry, we decided to back them.”
Poshtick’s first product called ‘The Finger Box’ is a combination of fitness and binge, which is a calorie and portion defined mid-meal snacking solution.
