Ray-Ban has officially entered a bold new era under the creative direction of A$AP Rocky. The iconic eyewear brand has tapped the Harlem-born rapper and fashion trendsetter as its first-ever creative director—a groundbreaking move that has already made waves with the release of the Blacked Out collection. Launched in mid-April 2025, the collection reimagines three … Continue reading A$AP Rocky Unveils “Blacked Out” Ray-Ban Collection as First-Ever Creative Director