The online real estate listing platform, Housing.com has made an announcement of acquiring HomeBuy360, a Sales Lifecycle Management Platform for $2 million on August 16, 2015.
According to Rishabh Gupta, CEO and COO of Housing.com, developers are key stakeholders to drive efficiency in the Indian real estate sector. Our vision is that every developer uses HB360 to bring down their sales and operating costs. This will help in reduction of property prices that eventually will be beneficial for the consumers.”
The developers and agents can streamline the entire sales lifecycle, by tracking inventory, managing customer relations and in effect drive efficiencies in their sale operations. This will help reduce costs for 20,000+ developers in the realty ecosystem. This acquisition will also fortify Housing.com’s Data Science Lab (DSL) with rich data on inventory and transactions in the real estate sector.
Rajat Kothari, Founder and CEO of HomeBuy360 thinks that Indian real estate sector in growing really fast but it is tremendously unorganised and posing several challenges for the entire ecosystem. He adds, “With less than 10% of developers currently using CRM for their back end & customer connect operations, we have a huge market opportunity ahead of us. Housing.com has today established itself as a disrupter with innovative products and solutions. Its strong developer network pan India will allow us to further scale our business nationally”.