Electric Vehicle
Bounce Joins ONDC Open Delivery Protocol as India’s EV Last-Mile Logistics Race Accelerates
Bounce is plugging its electric mobility and fleet operations into India’s rapidly expanding open-commerce ecosystem after partnering with the Open Network for Digital Commerce (ONDC).
Announced on September 14, 2026, the collaboration will see Bounce join ONDC’s Open Delivery Protocol (ODP), giving merchants access to its EV-led delivery capabilities through open digital infrastructure.
The move comes as demand for faster, flexible, and more sustainable last-mile delivery continues to surge across India’s digital commerce market.
Bounce Brings EV Fleet Power to ONDC Logistics
Through its Bounce Task platform, the company will offer ONDC-enabled logistics services while creating flexible earning opportunities for delivery executives.
Bounce currently supports more than 12,000 delivery executives across Bengaluru, Hyderabad, the National Capital Region and Mumbai. The company expects its rider base to expand significantly during 2026.
Its vertically integrated model gives Bounce an unusual position in the logistics market. The company combines EV manufacturing, fleet operations and gig-worker enablement, allowing it to manage vehicles and delivery operations across the lifecycle.
Bounce’s Bhiwadi manufacturing facility has an annual production capacity of 200,000 units, providing the infrastructure needed to scale alongside growing demand.
ONDC’s Open Delivery Protocol Could Change Last-Mile Delivery
India’s logistics sector remains highly fragmented, with merchants often relying on multiple delivery providers and smaller fleet operators facing technology and demand-access barriers.
ONDC’s Open Delivery Protocol aims to address this by letting merchants connect with multiple logistics providers through a single integration.
Instead of forcing businesses into individual platform integrations, the open model allows national logistics companies, regional operators and smaller fleet owners to compete through shared digital infrastructure.
The result could mean more choice for merchants, greater fleet utilisation and reduced dependence on individual logistics platforms.
ONDC says more than 80,000 merchants and brands are leveraging its logistics ecosystem, while more than 50 hyperlocal logistics service providers and 30 small fleet operators are live across more than 150 cities.
15-Minute Deliveries Put Efficiency in the Spotlight
One technology used across the ONDC logistics ecosystem is FIFO, or First-In-First-Out order matching.
The system is designed to improve rider allocation and utilisation, with ONDC highlighting its ability to support deliveries in under 15 minutes while helping delivery executives complete more orders.
For Bounce, plugging into those open rails could provide another way to increase utilisation of its electric fleet while expanding access to delivery demand.
ONDC COO Rohit Lohia said businesses and logistics providers should not have to navigate cumbersome one-to-one integrations. He argued that ODP allows merchants to access a growing network while giving logistics companies access to demand through a common integration.
Bounce Wants Riders to Earn More
Bounce CEO and co-founder Vivekananda Hallekere said the company’s focus is centered on giving riders better vehicles and stronger earning opportunities.
The ONDC partnership lets Bounce connect its manufacturer-to-gig-worker model to an open commerce network, rather than keeping riders within a closed platform ecosystem.
The company also reached group-level profitability in March 2026, according to the announcement.
With EV adoption rising and India’s quick-commerce and digital retail sectors demanding increasingly rapid fulfillment, the partnership could give Bounce another route to scale its fleet while reducing the environmental and operating costs associated with conventional last-mile delivery.
For ONDC, meanwhile, adding an EV-focused fleet operator strengthens its push to build logistics infrastructure that is open, interoperable and accessible to businesses of different sizes.
