Jugnoo tweets PM Modi and within 48 hours of their tweet to Prime Minister Narendra Modi, the government enabled Jugnoo to announce its Unified Payment Interface (UPI) enabled payment solution – Jugnoo Pay.
For the past few months, the auto rickshaw based hyper-local brand had been working towards the launch of a UPI-enabled payment solution but had been facing some technical issues with their SDK (Software Development Kit).
— Samar Singla (@samarsingla) November 27, 2016
Jugnoo founder and CEO, Samar Singla, had tweeted to PM Narendra Modi about the issue and validated the government’s stance toward the ecosystem of start-ups. Within 48 hours of the tweet, the issue was resolved.
Jugnoo Pay is a UPI-enabled payment solution that uses mobile numbers as an identifier. It allows merchants to request and consumers to approve of payments that are then made directly through respective bank accounts.