Business
5 reasons why your start-up is not getting funded
Deep domain expertise
It is important to understand where the industry is heading
Your ability for a strong conviction also comes backed up with deep domain knowledge and expertise. If you are discussing a new concept, then it is all the more challenging as the investor might not be aware of it. Be ready for a brutal reality check. If you are serious about your money, then you are presumed to be deeply embedded in the area where your money is being invested. It is also important to understand where the industry is heading to have a real growth trajectory for the business.
