[dropcap]M[/dropcap] obile gaming startup Nazara Games has picked up a 26% stake in London-based mobile gaming startup Mastermind Sports. Their earlier investment was an undisclosed amount in London- based firm Truly Social, which focuses on woman centric games.
Nazara Games is targeting mobile sports games through this investment. Their latest investment, Mastermind Sport, a gaming studio that creates social and interactive mobile games, acquired the game Matchup Cricket last year.
The mobile gaming startup has come up with a real-time social prediction platform for betting during live cricket matches, where virtual currency will be used. The company launched the game, called CricBet, during the ongoing Indian Premier League season.
“Sports is another core focus area. The real-time social prediction platform can be replicated for betting during various live sports other than cricket,” said Manish Agrawal, CEO of Nazara Games.
CricBet is a live prediction game where users stake virtual coins on what they think is about to happen during a match.
There are eight prediction markets in this game, where one can predict the next boundary to be scored, guess the number of runs that would be scored in the next over and predict whether a batsman will cross over half century. The platform also interesting features like leader boards, levels, tournaments and a forum to interact with other fans.
Thomas McCall, cofounder of Mastermind Sports, said that the company is targeting football next with this platform. “It’s not a plug-in kind of game. The IP lies in the technology used to create an interactive experience through the real-time social predictive platform,” he said.
