As a part of its geographical expansion in the North Indian market, Delhi-NCR based car rental company Revv has launched its operations in Chandigarh with a fleet of 25 cars across models, which includes the likes of a hatchback, sedan, SUVs and more.
After having a successful run since launching in July 2015 with fleet of around 350 cars, Revv now aims to popularize the notion of self-drive car rentals in India, and to make the market take-off through a product that mimics the privacy and convenience of one’s own car, while being the most affordable across all mobility options.
Anupam Agarwal, the co-Founder & CEO of Revv, said, “After witnessing high repeat usage and positive customer feedback on the innovations from our existing operational cities, we ventured into Chandigarh because we can foresee an enormous potential in the car rental segment of the city.”
“Our low cost and highly convenient service model endeavour to shift the consumer behaviour towards adopting self-drive rentals for mainstream usage and eventually establish it as a highly affordable product catering to mass-market usage,” added Agarwal.
Revv follows a hub-and-spoke operating model that ensures delivery and pick up from the customer’s doorstep. It is also India’s first car rental company with an “unlimited km” pricing plan with Driver Behaviour Monitoring (DBM) technology.
To make this viable, they equip their delivery executives with a foldable electric scooter that fits in the boot of every car and becomes a cost-effective, quick and environment-friendly way of getting back to the parking hubs.
Revv was set up in May 2015 by Anupam Agarwal and Karan Jain, two ex-Associate Partners from McKinsey. It is funded by Ananth Narayanan, CEO of Myntra, the CEO of DEN Online, more than 10 directors and partners from McKinsey, a senior executive from an investment fund, and a German soccer professional.