India’s OTT (over the top) platform nexGTv, which has been India- centric till now in scope and business, announced its next phase of growth to global aiming to expand its services to over 140 countries.
Abhesh Verma, COO, nexGTv, said, “We’re delighted to go live across the world. Having earned our spurs in the Indian market over the last five years fine-tuning our product, content catalog, and consumer understanding, we’re confident that we’re ready for our global consumers.”
Viewers will now be able to access nexGTv’s subscription-based video entertainment application (app) on their mobile devices.
Verma said, “nexGTv will be currently targeting to expand through the global billing on its Android app and will be looking to expand its global footprint in tandem with Google Play store. Markets with significant Indian diaspora will be our priority in order to establish a strong foothold.”
“The vast variety and multiple genres of content on our platform comprising devotional, fitness, comedy, kids, infotainment, entertainment, news, movies and music will act as a strong magnet for our international users,” he added.
Apart from that, nexGTv will also showcase India’s very first mobiseries and nexGTv’s premier Original series – It’s My City. It is a 14-episode bi-weekly series starring Priyanka Chopra that is premiered recently on nexGTv.