Salebhai is an Indian e-commerce portal that enables people living away from home order a range ofspecialties directly from their hometowns. It is a one-stop solution for those individuals who want to discover regional products from across India. Purba is responsible for handling the overall communication, content development and PR activity for the company. She brings over 16 years of experience in content development and plays a vital role in looking after all business communication requirements. She was part of the journalism industry for over 12 years, and gained considerable professional experience at Bennett, Coleman and Co. Ltd. (Times Group). In 2012, she moved to business communications, and worked closely with the team that launched the Flipkart Marketplace.
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