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Walmart, Flipkart join hands with UP govt to boost MSME business

Walmart, Flipkart join hands with UP govt to boost MSME business


Walmart, Flipkart join hands with UP govt to boost MSME business

Walmart-backed Flipkart has signed an MoU with the Export Promotion Bureau, Government of Uttar Pradesh, to provide a fillip to the MSME sector in the state. As per the collaboration, the e-commerce platform will help MSMEs digitize their businesses and enable them to sell products in the global market through online channels.

Commenting on the development, state MSME minister Sidharth Nath Singh said, “MSMEs from Uttar Pradesh are being recognised the world over, registering record exports this year. With schemes like Ubharte Sitaare and ODOP, the Government of Uttar Pradesh is at the forefront of developing a vibrant ecosystem for the MSME sector in the state, helping them boost exports and venture into new markets.”

Launched in 2019, Walmart Vriddhi aims to train 50,000 Indian MSMEs with the business skills necessary to succeed as suppliers to Walmart, sellers on Flipkart, and other domestic and global marketplace platforms. T

Jagjeet Harode, Senior Director and Head – Marketplace, Flipkart, further added that the ecommerce giant’s partnership with the Government of Uttar Pradesh on the ODOP scheme has been a huge success, registering 52 percent quarterly growth since January 2020, across various product categories.

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Nidhi Munjal, Vice President of International Partnership Services, Walmart said the company is looking forward to expanding its partnership with UP government. She said the company would provide opportunities to access online and offline markets in India and globally through local training and support.

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