Solitario Partners With Warner Bros. Discovery to Launch ‘Tom & Jerry’ and DC Universe Diamond Jewellery in India

Solitario, one of India’s fastest-growing luxury lab-grown diamond brands, has announced an official partnership with Warner Bros. Discovery Global Consumer Products (WBDGCP) to launch an exclusive fine jewellery collection inspired by two global pop-culture powerhouses — Tom & Jerry and the DC Universe.

The collaboration marks a rare convergence of nostalgia, fandom, and ethical luxury, introducing Indian consumers to collectible diamond jewellery that blends iconic storytelling with modern craftsmanship.

A Star-Studded Launch in Mumbai

The new collections debuted at a high-profile launch event held at Solaire, BKC, where luxury editors, stylists, creators, and HNIs gathered to explore immersive themed experiences. The venue featured playful Tom & Jerry “mischief corners” alongside dramatic DC superhero zones, bringing animated chaos and comic-book grandeur to life.

The evening was attended by Vivek Oberoi, co-founder of Solitario, and actor Taha Shah Badussha, the face of Solitario’s Gentlemen’s Edit jewellery line. The event also drew an impressive lineup of celebrities and influencers, including Farah Khan, Nia Sharma, Tejaswi Prakash, Karan Kundra, Aly Goni, Jasmin Bhasin, Terence Lewis, Zareen Khan, Elvish Yadav, Jannat Zubair, and Uorfi Javed, reinforcing the brand’s growing appeal among millennial and Gen Z audiences.

Ricky Vasandani and Vivek Oberoi unveil Solitario’s Tom & Jerry and DC collections

Craftsmanship Meets Pop Culture

Designed over six months, the Tom & Jerry and DC Universe-inspired collections comprise more than 20 handcrafted pieces, each requiring 18 to 40 hours of detailed work by a team of 14 master karigars. Crafted in 18K vermeil gold, the jewellery features micro-pavé lab-grown diamonds, advanced 3D character modelling, and precision engraving, transforming beloved characters into elevated luxury statements.

The Tom & Jerry line channels playful nostalgia with dual-motif earrings, miniature pendants, stackable rings, and whimsical bracelets designed for everyday wear. In contrast, the DC Universe collection embraces bold iconography, featuring Batman emblems, Superman shields, Wonder Woman accessories, Flash bolt studs, and superhero-inspired bracelets that translate cinematic power into wearable art.

Ethical Luxury With a Purpose

Speaking on the collaboration, Ricky Vasandani, Managing Director of Solitario, highlighted the brand’s deeper mission. He emphasized that the partnership is about more than aesthetics, describing it as a fusion of ethical innovation and pop culture. By using lab-grown diamonds, Solitario aims to democratize luxury while offering consumers a guilt-free way to express their fandom.

Founded in 2022 by Ricky Vasandani and Vivek Oberoi, Solitario has quickly established itself as a leader in the conscious luxury space. The brand currently operates 20 flagship stores and 42 touchpoints across India, with an expanding international presence in markets including the UAE, Spain, Malaysia, the Maldives, and the Bahamas.

With this collaboration, Solitario redefines what modern luxury looks like — sustainable, expressive, and unapologetically fun.