Business
5 reasons why your start-up is not getting funded
Customer traction
You have to have proof of engagement with your customers at the ground level (Photo courtesy: Linkedin)
Showcasing customer potential for your products or services is of utmost importance. No matter how hard you or your team works, if there is no proof of engagement with customers at the ground level; the investors are likely to view the deal with suspicion. Figure out a strategy which fits the market needs.
