Chinese smartphone maker OPPO has launched a new programme to empower entrepreneurs and boost the startup ecosystem in India. As part of this initiative, OPPO India will work with institutes, incubators, entrepreneurs and industry experts to promote the exchange and integration of innovative technology research and development by providing a platform for start-ups to skill-up and grow.
“Through this program, OPPO aims to accelerate the overall innovation culture in India and mentor start-ups who have the potential to bring the next big technological change in the industry,” the company said in a press release.
It said it wants to “help young startups” who have interesting ideas to enter the ecosystem. Which sounds like Oppo won’t just help the startups with funding, but will also connect them with the overall ecosystem.
“OPPO Elevate will empower young innovators with solutions to make people life better every day,” said Tasleem Arif, Vice President, India R&D Head, OPPO India.
The programme will help innovators in areas specific to camera and image processing, battery, networks (5G), system performance, payments, Artificial Intelligence (AI) and gaming.
“This program will offer professional advice, support, and opportunity to leverage OPPO’s products, resources, and distribution channels to take off their innovation along with investment opportunities,” the company said.
Ear;ier in JUne, Oppo had collaborated with T hub, a state government initiative for startups to scale up opportunities for some of the most innovative companies in the areas of Artificial Intelligence, 5G, Battery, Camera and Image Processing, Gaming, and System performance, The brand has also collaborated with the Kerala and Telangana governments to boost the startup ecosystem in both states.
OPPO recently forged a year-long partnership with the UNDP (United Nations’ Development Programme) to engage young social entrepreneurs.
(with inputs from IANS)