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Shark Tank India Season 3 Episode 2: A Symphony of Sweet Success, Tech Innovations, and Entrepreneurial Hustle

Shark Tank India

Startup & Entrepreneurship

Shark Tank India Season 3 Episode 2: A Symphony of Sweet Success, Tech Innovations, and Entrepreneurial Hustle

Shark Tank India Season 3, which premiered on January 22, 2024, continues to captivate audiences with its diverse lineup of entrepreneurs and their compelling pitches. The latest season boasts a pool of 12 Sharks, promising increased guidance and support for emerging businesses. Among them, Amit Jain, Founder and CEO of CarDekho, stands out as a dedicated mentor, playing a crucial role in nurturing and empowering the next generation of entrepreneurs.

In Episode 8 of Shark Tank India Season 3, Amit Jain showcased his unwavering commitment to supporting visionary entrepreneurs. His involvement in Season 2 saw him back ventures such as Mopp India, Licksters, Maisha Lifestyle, Ekatra, and Gladful, establishing a diverse portfolio that reflects his passion for driving innovation in the Indian startup ecosystem.

One notable interaction in the latest episode was with Anuva Kakkar, the founder of Tiggle. The brand offers vegan and dairy-free ready-to-make hot chocolate mixes, aligning with the growing demand for plant-based alternatives. Acknowledging the entrepreneur’s determination, Amit Jain expressed, “Magar iss show par aakar maine aap jaise entrepreneur ko support nahi kiya toh mere yahan aane ka faida hi nahi.” This sentiment emphasizes Jain’s commitment to fostering an ecosystem that uplifts entrepreneurs with unique and sustainable business models.

Tiggle’s Sweet Success: Anuva Kakkar’s pitch for Tiggle started the episode on a delightful note. The entrepreneur showcased a solid business plan, appealing packaging, and a delicious product. Tiggle’s focus on vegan and dairy-free hot chocolate positions it strategically in a rapidly evolving market. Amit Jain recognized the potential, suggesting that targeting products toward children could enhance Tiggle’s prospects.

Anuva’s entrepreneurial journey, from a small room to selling her first batch at a bustling Gurgaon metro station, resonated with the classic startup narrative. Jain appreciated Anuva’s attention to detail, as evidenced by her precise unit economic data and her attire, which reflected Tiggle’s brand. The deal sealed with Peyush was not just an investment but a bet on Anuva’s passion, Tiggle’s potential, and a flavorful future.

WYLD’s Social Currency Card: Following Tiggle, WYLD, a Visa-powered social currency card offering cashback for Instagram posts, entered the Tank. Founded by IIT-B alumni, WYLD aimed to turn social media activity into tangible rewards. Amit Jain praised their idea and execution, especially their innovative approach to working capital through advance payments from brands.

Despite making an offer, Jain respected the founders’ decision to go with Anupam’s offer. He wished the energetic team well as they embark on turning their influencer dreams into reality. The episode highlighted the importance of execution in translating innovative concepts into successful ventures.’s AI-powered Cooking Assistant: The episode concluded with, an AI-powered personal cooking assistant. While Amit Jain expressed his love for AI and innovation, he found the execution lacking in this case. Despite interesting technology and patented recipes, concerns arose about the price point and market fit. Jain emphasized that AI solutions must solve real problems and offer value at a reasonable price.

Acknowledging’s potential for improvement, Jain encouraged adaptation and growth. The episode, overall, presented a mixed bag of promises, treats, tech innovations, and more – a testament to the unpredictable and diverse nature of Shark Tank India. The journey continues with anticipation for more entrepreneurial stories and valuable insights in the episodes to come. Stay tuned for the next chapter of Shark Tales!

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