Looking to create dynamic technology to benefit retailers, users, banks and businesses, Kloseby has raised a $100,000 seed funding from an undisclosed investor. Aiming at enhancing user experience in the offline world, the founders plan to invest the funds in building technology, hardware, and expanding their tech team, which is the backbone of the mobile application world.
Similar to the existing online ecosystem, Kloseby brings its users, retailers, banks, wallets and businesses on a single platform.
Kloseby is looking to bring the main focus back to the offline market, from the e-commerce segment which currently holds centre stage in India. The funds they have received will be invested for both, B2C and B2B intents – some will be made in user acquisition for mobile app and some for merchant/client acquisition.
In the B2C segment, the app helps in improving in-store user experience and offers opportunities to save and earn money and provides the single largest discovery platform for in-store deals, offers, discounts and more. Kloseby helps businesses and banks improve customer engagement and helps increase visibility and marketability of products and services on the B2B front. The company is looking to become a multi-billion dollar company, in a trillion dollar market.
Commenting on the occasion, Mr Gaurav Garg, Co-Founder, Kloseby said “When we started, we knew the biggest challenge for us would be to convince others to believe in our vision, as what we are doing is quite unconventional. But, we are overwhelmed with the response which we are getting from our users and our clients. This investment will definitely help us in moving forward with our plans.”
